From Efficiency to Strategy: How I Actually Use GenAI in Corporate Relations

A practical session for corporate relations professionals on how generative AI can strengthen research, meeting preparation, outreach strategy, partnership design, and internal planning—without replacing judgment, institutional nuance, or relationship-building. Drawing on real examples from frontline corporate engagement work, this session will show how AI can move from a drafting tool to a strategic thinking partner, while also covering prompting tips, guardrails, and high-value use cases colleagues can adapt in their own roles.

Speaker:

• Jorie Moss, Senior Associate Director, CFR, Wharton School of Business, UPenn 

Moderator:

• Emily Witthohn, Director of Corporate Foundation Relations, Elon University 

*This session is open to NACRO members.